As a PPC Freelancer, I provide end-to-end solutions tailored to your business goals. Whether you’re starting fresh or looking to optimise existing campaigns, my services cover every aspect of paid search and social advertising.
As a PPC expert, I offer a wide range of specialised services to help you achieve the best results across multiple platforms and ad formats. Whether you’re focusing on search engine ads, social media campaigns, or performance marketing, I bring expertise and adaptability to every project. Below are the key areas I cover, ensuring that every aspect of your paid advertising strategy is optimised for success.
When you choose me as your freelance PPC consultant, you’re not just getting someone to manage your ad campaigns—you’re gaining a dedicated partner invested in your business’s long-term success. I take the time to understand your goals, challenges, and market opportunities in depth, ensuring every strategy aligns with your overall vision. My focus goes beyond clicks and conversions; I provide ongoing insights into evolving market conditions, advise on the best positioning for your online business, and offer guidance on landing page improvements and CRO (Conversion Rate Optimisation).
I offer an initial consultation at no cost to understand your business goals, current challenges, and target audience. This call helps me determine the best approach for your PPC needs.
Once we decide to move forward, we’ll schedule a kickoff meeting to align on objectives, discuss timelines, and set clear expectations. This is also your opportunity to share all your industry knowledge—competitors, pricing levels, current positioning, and any past PPC strategies—so I can fully grasp your market landscape before we begin.
I dive into keyword research and a thorough competitor analysis to identify high-intent keywords and understand the competitive landscape. This ensures we can position your ads strategically and capture the right audience for your business.
If you already have active campaigns, I’ll audit your account to spot opportunities and resolve any issues. I also review and set up tracking (Google Analytics, conversion pixels, enhanced conversions, data layers, etc.) to accurately measure performance and gather the insights needed for ongoing optimisation.
Based on the analysis and audit, I’ll develop a customised PPC strategy. This includes both a short-term plan designed to drive results as quickly as possible, as well as a longer-term roadmap to ensure sustained growth. We’ll review everything together so you can provide feedback or request adjustments before we move forward.
Next, I’ll implement the strategy by creating all the campaign types that fit your situation and budget—whether it’s Search, Display, Shopping, Performance Max, Video, or any other format. I’ll also write compelling ad copy, configure relevant extensions (sitelinks, callouts, etc.), and ensure your ads meet each platform’s policies.
Once your campaigns go live, I monitor key metrics (CPC, CTR, conversions, etc.) and optimise regularly. This includes bid adjustments, A/B testing, negative keyword updates, and refining audiences. My goal is to continuously improve performance and keep your campaigns aligned with your objectives.
You’ll have access to clear, easy-to-understand dashboards that track your most important KPIs. I’ll guide you through what these metrics mean, why they matter, and how to interpret them so you know whether the strategy is working—and where we can improve.
Finally, we’ll schedule weekly check-ins to review progress, discuss new opportunities, and address any questions. This ongoing communication ensures transparency and allows us to pivot quickly if needed.
With extensive experience in freelance PPC management and a proven track record of delivering results, I bring a unique blend of technical expertise, strategic insight, and personalised service to every project. Here’s what sets me apart from the competition.
Every decision I make is backed by thorough data analysis. From bid optimisation to audience segmentation, I ensure your campaigns deliver measurable results.
I provide clear, actionable reports and regular updates so you’re always in the loop. There is no jargon, no guesswork—just results.
Whether it’s Google Ads, Facebook Ads, LinkedIn, TikTok, or Bing, I tailor strategies to make the most of each platform’s unique capabilities.
Whether you’re looking to launch a new campaign, optimise existing ads, or gain a fresh perspective on your PPC strategy, I’m here to help. Let’s work together to unlock the full potential of your advertising budget and achieve measurable growth.
Every business is unique, which is why I offer various PPC consulting and management services to match your specific needs. Whether you need a detailed audit, a full campaign management service, or just support for executing specific tasks, I have the perfect package for you. Explore your options and choose the service that aligns with your strategy.
AUDIT
If you’re already running PPC campaigns but not seeing the expected results, this package is for you. I will conduct a comprehensive audit of your account, reviewing all key elements such as keywords, ad copy, audiences, campaign structure, and KPIs. You’ll receive a detailed report, and we’ll meet to go over areas for improvement so you can take the reins and optimise your strategy with your team.
MOST POPULAR
This package is for businesses looking for a freelance PPC consultant to manage their campaigns from start to finish. After an initial analysis of competition, keywords, and past performance (if applicable), I’ll create and launch your advertising campaign. Then, I will conduct A/B testing and optimise the campaign monthly, adapting it to market changes and competition. We’ll have weekly meetings to keep you updated on performance.
CUSTOMISED
If you already have a solid advertising strategy and just need a PPC expert to execute specific tasks, this package is perfect for you. You tell me what you need, and I’ll handle the implementation, whether it’s adjusting existing campaigns or rolling out new tactics. It’s a flexible, direct service designed to fit your needs.
Looking for a more focused approach to supercharge your online advertising? Whether you need dedicated support with paid search, advanced strategies for social ads, a data-driven perspective on performance marketing, or expert guidance to boost ecommerce sales, I’m here to help. Each service is crafted with your business’s unique needs in mind—ensuring you reach the right audience, increase conversions, and drive sustainable growth. Choose the expertise that aligns with your goals and discover how tailored PPC solutions can elevate your results.
I work with clients from all industries and backgrounds but often see common themes within their questions. To the right are some of the most frequent.
I work with businesses of all sizes—from startups to established enterprises—across various industries, including ecommerce, SaaS, and local services. Whether you need help scaling your campaigns or starting from scratch, I adapt my strategies to meet your unique needs.
Success is measured by your specific goals. For most clients, this includes metrics like Cost Per Conversion (CPC), Return on Ad Spend (ROAS), and overall campaign profitability. I also track secondary metrics such as CTR, quality scores, and engagement to ensure a comprehensive view of performance.
I specialise in Google Ads (Search, Display, Shopping, YouTube), Meta Ads (Facebook/Instagram), Bing Ads, LinkedIn Ads, TikTok Ads, and other popular PPC platforms. My expertise ensures that your campaigns are optimised for the channels where your audience spends their time.
As a freelance PPC consultant, I provide a personalized, hands-on approach that many agencies can’t match. You work directly with me—no account managers or middlemen—ensuring transparency and a focus on your goals. Plus, my services are cost-efficient compared to traditional agencies.
Yes! I offer both one-time audits and ongoing management services. My monthly PPC management includes continuous optimisation, regular performance reviews, and detailed reporting to keep your campaigns running smoothly.
